Week 6:  [Webinar] ‘Community Building: Can brands be a force for good?’

To receive a copy of this presentation email quoting the title in the subject.

Jenny Tsai, our Founder and CEO, was joined by Lauren Spearman, Head of Brand Advocacy at MADE.com, and Will Cooke, Strategy & Innovation Director at Golin, to discuss “Community Building: Can brands be a force for good?” Case studies on and stories from the frontline, including:

1. How brands can provide concrete help to frontline healthcare workers and how the experiences can build genuine communities.
2. How brands have provided authentic support to those affected by COVID-19.
3. How online community building is becoming the key to brand building and how this can be done.